Google Analytics & Ads Performance Intern
Perform For Golf is seeking a detail-oriented, analytical, and driven Google Analytics & Ads Performance Intern to support our marketing and growth efforts. This role is ideal for someone interested in digital marketing, analytics, sports business, or performance marketing who wants hands-on experience working with real ad campaigns and real data.
The Google Analytics & Ads Performance Intern will take ownership of weekly and monthly analytics reporting for Perform for Golf’s paid advertising across Google and Meta platforms. This role plays a key part in helping the team understand campaign performance, optimize ad spend, and make data-informed decisions that support business growth.
Interns must have Google Analytic Experience.
What You’ll Do
Google Analytics & Performance Tracking
Monitor Google Analytics (GA4) on a weekly basis
Track key performance metrics including traffic sources, user behavior, conversions, and landing page performance
Ensure proper tracking of goals and conversions tied to paid ads
Identify trends, anomalies, and performance changes month over month
Ads Reporting & Analysis
Create weekly performance summaries for active Google and Meta ad campaigns
Develop monthly performance reports including:
Ad spend
Impressions and clicks
Conversion rates
Cost per conversion
Campaign and audience performance
Highlight top-performing and underperforming campaigns
Insights & Optimization Support
Provide clear, actionable insights based on data findings
Identify opportunities for optimization related to:
Budget allocation
Campaign structure
Audience targeting
Landing page performance
Help answer business questions related to lead quality and program performance
Marketing & Collaboration
Attend marketing and performance review meetings
Communicate findings clearly to the Perform for Golf team
Support decision-making with concise, easy-to-understand reporting
Collaborate with marketing, leadership, and coaching teams to align analytics with business goals
What We’re Looking For
Currently enrolled in or recently graduated from a program in Marketing, Business Analytics, Data Analytics, Sports Management, or a related field
Familiarity with Google Analytics (GA4) required
Strong comfort working with numbers, dashboards, and reports
Experience or interest in Google Ads and/or Meta Ads preferred
Experience with Google Sheets, Excel, or Looker Studio is a plus
Highly organized with strong attention to detail
Ability to meet weekly and monthly reporting deadlines
Strong written and verbal communication skills
Interest in sports, fitness, and performance-driven businesses
Physical Demands & Work Environment
Primarily computer-based work using analytics and reporting platforms
Extended periods of sitting and screen use
Occasional meetings at Perform for Golf locations or events (if Bay Area–based)
Moderate noise level typical of an office or training facility environment

